EK – MKTP
EK Marketplace is the result of the transformative process recently undertaken by Enlightened Koala. Focusing on supporting a broader range of conscious, ethical people and local businesses, this transition required a distinct strategy and consistent visual identity system that amplified not only its mission but also its meaningful way of doing business.
We approached the branding by crafting a unique identity for EK Marketplace that highlights its dedication to ethical commerce and local enterprise. This new identity needed to establish a clear and compelling presence in the marketplace, emphasizing its role as a platform for supporting small-local businesses and conscious people.
To continue honoring the brand’s meaningful principle, we adopted EK’s brave proposition as our own way of doing business. Because we believe that meaningful shopping is the way to support local, and there is no better way to show this support than by creating a verbal and visual system that highlights why EK- MKPL is the home of meaningful brands for conscious people.
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